Tuesday 16 October 2012

THE LONDON FASHION WEEK SHOWROOMS: MAWI'S SS13 COLLECTION

During London Fashion Week one wing of Somerset House tranforms into a mega style showroom where fashion and costume jewellery brands showcase their new-season collections. My personal highlight of SS13's showroom action was delivered by my favourite British jewellery house, Mawi.

If you're unfamiliar with the brand, Mawi is the go-to jewellery designer for luxurious statement pieces with a contemporary edge. Think oversize jewels, spike details, chunky chains and you're on the right lines. For SS13 Mawi's contemporary costume jewellery has taken on a more feminine feel, with pastel hues, iridescent jewels and gem-set petal details adding a softer edge. These are statement pieces with a feminine flourish.

Another new and very, very, very  excitement development for the jewellery house is the introduction of an all-new clutch bag line. Taking the concept of a statement necklace and translating it on to the front of a glitter-encrusted clutch, these are probably the culprit for my impromptu drooling. Here's my pictures of the collection:

Iridescent-effect jewels added a pretty-finish to statement styles.
So.... I want this necklace.
The ultimate statement necklace!
Cocktail rings and statement earrings.
The new line of clutch bags.


Neon is still a key colourtrend for SS13 at Mawi.

Head to the Mawi website to see their current collection.

2 comments:

  1. Incredible pieces! I have pretty much fallen in love with everything you have shown us, those clutch bags are amazing, I would love to own one! Great photos, super stunning! :)

    Take care,

    Daniella xox

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  2. This costume jewelry is all beautiful! All the jewels are so stunning, especially the colors. The collection seems amazing!

    xoxo, Meera
    twitter: @meeranavlakha

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